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期刊論文
  1. 曲祉寧, 黃定遠, 蘇祺婷, 胡凱焜 , “越貴的可以賣得越好！以第三需求法則解析 iPhone 系列產品的行銷策略” , 2022 , 產業與管理論壇 , p.無-無. (TSSCI期刊)
  2. Hung, Der-Fang; Chih-Ning Chu , “An Integrated Framework for Elucidating the Energy-Saving Decision-Making Process of Small- and Medium-Sized Enterprises in Taiwan” , 2020 , Energy Efficiency , vol.13 , p.711-734. (SSCI期刊)
  3. Chu, Chih-Ning; Fang-Yi Kung; and Shu-Ming Hsu , “Consumption and Credit Card Limit: A Quantile Regression Analysis” , 2016 , Taiwan Business Performance Journal , vol.10 , p.63-82.
  4. Chu, Chih-Ning; Fang-Yi Kung; and Shu-Ming Hsu , “Value-Based Pricing and Fee Structure in Franchising Business” , 2015 , Tung- hai Management Review , vol.17 , p.163-187.
  5. Li, Ke; Chih-Ning Chu; Der-Fang Hung ; Chau-Chyun Chang;Songlin ,Li , “Industrial Cluster, Network and Production Value-Chain: A New Framework for Industrial Development Based on Specialization and Division of Labour” , 2010 , Pacific Economic Review , vol.15 , p.596-619. (SSCI期刊)
  6. Chiu, Yi-Chia; Chih-Ning Chu ;Tai-Yu Lee , “The integration and disintegration strategy of Sunplus Technology Co., Ltd.” , 2010 , Industry and Management Forum , vol.0 (TSSCI期刊)
  7. Chu,Chih-Ning ; Wai-Man Liu , “A General Equilibrium Analysis of Hold-Up Problem and Non-Exclusive Franchise Contract” , 2010 , Pacific Economic Review , vol.15 , p.674-684. (SSCI期刊)
  8. Chu, Chih-Ning , “Refelection on Xiaokai Yang” , 2006 , Division of Labour and Transaction Costs , vol.1 , p.207-208. (SSCI期刊)
研討會論文
  1. 曲祉寧, 蘇祺婷, 魏小軍 , “新冠病毒爆發初期, 台灣公私部門協力大量生產口罩工具機與口罩經驗的示” , 2020 , 2020 Conference of North American Case Research Association Annual Conference , 2020 /10 /8 ~ 2020 /10 /10 , United States .
  2. Chu, Chih-Ning; Grace C. Su; Ting-Yuan Huang , “Making a Jigsaw Puzzle More than a Jigsaw Puzzle by IKEA Effect -- Renoir Co.” , 2019 , 2019 Annual Conference of North America Case Research Association (2019 NACRA) , 2019 /10 /10 ~ 2019 /10 /12 , United States .
  3. Chu, Chih-Ning; Wenkai Zhou; and Ting-Yuan Huang , “Re-examination of the IKEA Effect Using the Hedonic Pricing Method” , 2019 , 019 Summer American Marketing Association Conference (2019 AMA) , 2019 /8 /9 ~ 2019 /8 /11 , United States .
  4. Chu, Chih-Ning; Ting-Yuan Huang; Wenkai Zhou , “How Can Second-degree Price Discrimination Inform Product Bundling Arrangements” , 2019 , 2019 Marketing Management Association (2019 MMA) Spring Conference , 2019 /3 /28 ~ 2019 /3 /30 , United States .
  5. Chu, Chih-Ning, Ting-Yuan Huang and Wenkai Zhou , “The Pricier the Merrier: How the Law of Demand Informs Value-Based Pricing” , 2018 , the 21st Academy of Marketing Science World Marketing Congress (2018 AMS WMC) , 2018 /6 /27 ~ 2018 /6 /29 , Portuguese Republic .
  6. Chu, Chih-Ning; Ting-Yuan Huang and Sandra S. Liu , “Hedonic Pricing Method, the Third Law of Demand, and Marketing Strategy” , 2017 , 2017 Academy of Marketing Science Annual Conference (2017 AMS) , 2017 /5 /24 ~ 2017 /5 /26 , United States .
  7. Chu, Chih-Ning , “An Integrated Framework to Untangle the Decision-Making Process of Energy Small and Medium Enterprises” , 2016 , 2016 Behavior, Energy and Climate Change Conference (2016 BECC) , 2016 /10 /20 ~ 2016 /10 /22 , United States .
  8. Chu, Chih-Ning and Ta-Sheng Chou , “An Empirical Research on the Consumption Decisions of the Multiple-Attribute Products in terms of the Third Law of Demand” , 2016 , 91st Annual Conference of Western Economic Association International , 2016 /6 /29 ~ 2016 /7 /3 , United States .
  9. Chu, Chih-Ning, Grace C. Su and Der-Fang Hung , “How Does the Tier Management Influence the Choice of Knowledge Exploitation and Exploration in Alliance Portfolios?” , 2011 , 2011 Strategic Management Society Conference (2011 SMS) , 2011 /11 /6 ~ 2011 /11 /9 , United States .
  10. Chih-Ning Chu , “Hold-up problem and non-exclusive franchising contract: A general equilibrium analysis” , 2009 , 2009 Strategic Management Society Conference , 2009 ~ 2009 .
  11. Chu, Chih-Ning; Der-Fung Hung ; Grace C. Su , “Toward aTheory of Business Cluster” , 2009 , Cluster Competitiveness and Global Deployment of Taiwanese Firms , 2009 ~ 2009 .
  12. Chih-Ning Chu ; Grace C. Su , “The Nature of Business Cluster: From Toyota to Semiconductor” , 2008 , 2008 Academy of International Business Annual Meeting , 2008 ~ 2008 .
  13. Chu, Chih-Ning ; Grace C. Su , “A Theory of Business Cluster” , 2008 , 2008 Strategic Management Society Conference , 2008 /10 /12 ~ 2008 /10 /15 , Federal Republic of Germany .
  14. Chu, Chih-Ning ; Hung-Kuan Chu ; Grace C. Su , “An Evolution Process Study of iPod andMusic on iTunesUsing the Network Effect and Diffusion Model” , 2007 , 2007 Annual Meeting of the Academy of Management , 2007 ~ 2007 .
  15. Chu, Chih-Ning ; Chi-Ting Su , “Temple Matters or Buddha Matters? A Competence Perspective on Managerial Activities to Market Efficiency” , 2007 , 2007 Crossstrait Business AdministrationTheory and Application Seminar , 2007 ~ 2007 .
專書
  1. Yi-ChiaChiu; Chih-NingChu; Tai-Yu Lee , “The integration and dis-integration strategy of Sunplus Technology Co., Ltd.” , 2008 .
  2. Chih-Ning Chu ; Grace C. Su, , “Leverage the business cluster as anfirm growth strategy - TAIWAN Mirror Glass Enterprise Ltd.” , 2008 .
部分專書
  1. Chu, Chih-Ning; Ting-Yuan Huang; Sandra S. Liu , 自著者 , “Hedonic Pricing Method, the Third Law of Demand, and Marketing Strategy: An Abstract” , Back to the Future: Using Marketing Basics to Provide Customer Value , Springer International Publishing , 2018 , 978-3-319-66023-3 .
  2. Chih-Ning Chu , “An Inquiry into the Nature and Causes of theWealth of Nations” , An Inquiry into the Nature and Causes of theWealth of Nations , 2005 .
技術報告
  1. Chu, Chih-Ning , “A Marketing Strategy Research on Multiple-Attribute Product by Big Data Analytics” , 2018 .
  2. Chu, Chih-Ning , “A research of the consumption and demand decision of the multiple-feature product” , 2017 .
  3. Chu, Chih-Ning , “A Key Research Issue of Energy Conservation in Taiwan: An Explorative Research of Possible Governance Structures for New Energy Conservation Organizations” , 2015 .
  4. Chu, Chih-Ning , “A Investigation of the Nano Technology Application in Taiwan Energy Industry” , 2014 .
  5. Chu, Chih-Ning , “An Explorative Research of Social Enterprise in Green Industry” , 2014 .
  6. Chu, Chih-Ning , “An Investigation of Energy Consumption Behavior in Taiwan, part 2’ Industrial Technology Research Institute of Taiwan” , 2013 .
  7. Chu, Chih-Ning , “An Investigation of Energy Consumption Behavior in Taiwan, part 1’ Industrial Technology Research Institute of Taiwan” , 2012 .
  8. Chu, Chih-Ning , “The Business Planning of Health Promotion Service for Light Mature Workers” , 2011 .
  9. Chu, Chih-Ning , “The Service Model Design of Carbon Reduction for Smart Living” , 2011 .
  10. Pei-Ling, Liu; Hung-Chih Lai ; Chih-Ning Chu , “A sub-project of center of innovation and synergy for intelligent home and living technology − a living laboratory for public service innovation based on convenient stores research in Taiwan” , 2010 .
  11. Chu, Chih-Ning , “A reflection of the 2008-2009financial impact to Taiwan’s industrial structures” , 2009 .
  12. Chu, Chih-Ning , “Some case studies for entrepreneurial SMEs in Taiwan” , 2009 .
  13. Pei-Ling, Liu; Hung-Chih Lai ; Chih-Ning Chu , “A sub-project of center of innovation and synergy for intelligent home and living technology − a living laboratory for public service innovation based on convenient stores research in Taiwan” , 2009 .
  14. Chu, Chih-Ning , “A strategic planning for building a competitive bio-medical industry in Taiwan” , 2008 .
  15. Chu, Chih-Ning , “Investigation of business opportunities and technology trends for the possible application of human factors interfaces” , 2008 .
  16. Chih-Ning Chu , “The business and management case development and exchange center project” , 2008 .
  17. Chu, Chih-Ning , “2008 PCB Strategic Group Investigation and Analysis” , 2008 .
  18. Chih-Ning Chu , “A explorative research for feasible business models of the intellignet living industry in Taiwan” , 2008 .
  19. Chih-Ning Chu , “A technology and service development and implementation project for intelligent livinig industry” , 2007 .
  20. Chu, Chih-Ning , “A guideline of Case development research for industrial economics and knowledge center of the industrial technology research institute of Taiwan” , 2007 .
  21. Chih-Ning Chu , “A sub-project of 2006-2007 business and management cases development Program -Everlight Electronics Co, LTD.” , 2005 .
  22. Chih-Ning Chu , “A growth theory of a limited liability company - an incentive perspective based on the integration of market and managerial coordination” , 2005 .
  23. Chu, Chih-Ning , “An explorative research of new businessmodels for final products of semiconductor industry” , 2005 .
  24. Chih-Ning Chu , “Toward a new strategic management theory based on the inframarginal economics” , 2004 .
  25. Chih-Ning Chu , “An explorative research of TAIWAN colleges’ competence in-dex based on the perspecitive of division of labor and relevant specializations” , 2003 .
其他
  1. Chih-Ning Chu; Der-Fung Hung; Grace C. Su , “Taiwan IC Carrier industry” , 2009 .
  2. Chih-Ning Chu ; Grace C. S , “Chen-Li Preparatory School” , 2009 .
  3. Yi-Chia Chiu; Chih-Ning Chu; Tai-Yu Lee , “The integration and dis-integration strategy of Sunplus Technology Co., Ltd.” , 2008 .
  4. Chih-Ning Chu ; Grace C. Su, , “Leverage the business cluster as an firm growth strategy - TAIWAN Mirror Glass Enterprise Ltd.” , 2008 .
  5. Written by Adam Smith, translated by Hsieh Zong-Lin, proofread the translation version by Chih-Ning Chu , “An Inquiry into the Nature and Causes of the Wealthof Nations, Book III, IV and V.” , 2005 .