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匯出:
Excel格式
期刊論文
Yang, Chi-Lin; Min-Hsien Chiang; Chien-Wei Chen , “The Relationship between Information Content and Institutional Investors: Evidence from New Product Preannouncements” ,
2014
,
Review of Managerial Science
, vol.8 , p.405-418.
(SSCI期刊)
Chen, Chien-Wei; Min-Hsien Chiang; Chi-Lin Yang , “New Product Preannouncements, Advertising Investments, and Stock Returns” ,
2014
,
Marketing Letters
, vol.25 , p.207-218.
(SSCI期刊)
研討會論文
Yang, Chi-Lin, Chien-Wei Chen, and Min-Hsien Chiang , “Advertising Investment and Stock Return: Evidence from Cross-Listings” ,
2016
,
The 58th Annual Meeting of the Academy of International Business
, 2016 /6 /25 ~ 2016 /6 /30 , United States .
Yang, Chi-Lin; Min-Hsien Chiang; Chien-Wei Chen , “Financial Leverage and Competitive Strategy: Evidence from Cross-listing Firms” ,
2014
,
2014 Global Innovation and Knowledge Academy-Asia/Pacific Conference
, 2014 /12 /5 ~ 2014 /12 /6 , 中華民國 台灣 .
Chiang, Min-Hsien; Chi-Lin Yang , “New Product Preannouncement, Advertising Spending, and Firm Performance” ,
2011
,
The 2011 Academy of Marketing Science Annual Conference
, 2011 /9 /10 ~ 2011 /9 /13 , United States .
Chiang, Min-Hsien; Chi-Lin Yang , “New Product Preannouncements and Firm Values” ,
2009
,
The Decision Institute’s 2009 Annual Meeting
, 2009 /10 /15 ~ 2009 /10 /18 , United States .
Chiang, Min-Hsien; Chi-Lin Yang , “New Product Preannouncements and Firm Values” ,
2009
,
The Asian Finance Association 2009 Conference
, 2009 /9 /3 ~ 2009 /9 /6 , Australia .
Chiang, Min-Hsien; Chi-Lin Yang , “Do Preannouncements Have an Influence on the New Product Preannouncement Day and the New Product Launch Announcement Day?” ,
2008
,
The 2008 Academy of Marketing Science Annual Conference
, 2008 /10 /2 ~ 2008 /10 /4 , Canada .
Chiang, Min-Hsien; Chi-Lin Yang , “Are New Product Preannouncements Effective?” ,
2008
,
The 2008 Annual Meeting of the Academy of Management
, 2008 /8 /10 ~ 2008 /8 /13 , United States .
Chiang, Min-Hsien; Chi-Lin Yang , “Does the Following Cross-Listing Hurt the Previous Cross-Listings?” ,
2007
,
The 2007 Decision Institute’s 2007(38th) Annual Meeting
, 2007 /10 /1 ~ 2007 /10 /3 , United States .
部分專書
Chiang, Min-Hsien, Hsin-Yi Huang, Li-Min Wang, and Chi-Lin Yang , 編著者 , “International Assests Pricing, Equity, and Shareholder Equity” ,
International Investments
, Yeh-Yeh Book Gallery ,
2009
, 9789861548210 .